AI Law & Governance
Shaping the legal framework for tomorrow's technology.
Artificial intelligence is transforming industries and creating new legal challenges that traditional frameworks were not designed to address. Our AI law team sits at the intersection of technology, regulation, and commercial strategy, helping businesses harness AI responsibly and competitively.
We advise on the full spectrum of AI legal issues including regulatory compliance, algorithmic accountability, data governance, IP implications, liability frameworks, and procurement. The EU AI Act (Regulation 2024/1689) introduces a comprehensive risk-based classification system with significant extraterritorial reach — UK businesses supplying AI systems into the EU market face mandatory conformity assessments for high-risk applications. Simultaneously, the UK's pro-innovation approach applies AI principles through existing sectoral regulators. Our team provides the forward-looking, technically informed advice that businesses need to navigate both regimes confidently.
AI Regulatory Compliance
Navigating the UK's pro-innovation regulatory framework and preparing for the full impact of the EU AI Act on UK businesses.
Algorithmic Accountability & Bias
Ensuring AI systems operate fairly and transparently, with robust mechanisms for accountability and redress.
AI & Intellectual Property
Addressing the complex IP questions arising from AI-generated works, training data, and AI-assisted innovation.
AI Procurement & Contracting
Structuring AI development, licensing, and deployment agreements that allocate risk appropriately between parties.
Valued and trusted
by our clients
“Masl Legal guided us through a £4.5m cross-border acquisition involving companies in two jurisdictions, navigating complex rules of origin requirements under the UK-EU TCA and securing HMRC advance rulings on customs classification. Their ability to coordinate legal, customs, and tax workstreams simultaneously saved us months. We completed the entire transaction within 14 weeks — our previous advisers had estimated six months.”
Kieran M.
CEO, international logistics group with operations in 3 EU markets
“When we engaged Masl Legal for our corporate restructuring, we were preparing for a seed fundraise while simultaneously integrating an acquisition. Their corporate team structured a group reorganisation that satisfied our incoming investor's requirements, preserved our R&D tax credit eligibility, and resolved legacy shareholder issues through a bespoke drag-along mechanism. The transaction completed on schedule and we closed our £2m seed round three weeks later.”
Rebecca H.
CFO, high-growth fintech company with 30 employees
